Phase 2 · marketing
TRACE
Marketing Analytics
I measure attribution, campaign performance, and show you what's actually working.
internal
Skills
What TRACE does for you
Multi-touch attribution
First-click, last-click, linear, time-decay. You pick.
Per-campaign performance
CTR, CPL, ROAS broken down by audience and channel.
Ready-made dashboards
No GA4 or Looker config. Available from day 1.
Without TRACE
- GA4 incomprehensible for non-marketers
With TRACE
- Metrics in human language
Use cases
Real use cases
Businesses with ad spend
Spend $5K/mo. TRACE tells you exactly which $1K generated which $.
Setup
How to activate
1
Connect ad accounts + GA
OAuth. 5 minutes.
Integrations
Meta Ads
Google Ads
GA4
FAQ
Questions about TRACE
Available in
TRACE is included in these tiers
Starter
$97/mo
Growth
$297/mo
Pro
$797/mo
Enterprise
Custom
Works with TRACE
PULSE
Marketing Manager
“I lead NOVA and TRACE. KPIs: CTR, CPL, ROAS, engagement.”
NOVA
Content Generation
“I write posts, emails, and localized content in native Spanish.”
COO
Chief Operating Officer (COO)
“I consolidate your AI team's data and send you daily briefs + weekly reports. Name me whatever you want.”